Skip to content
MakeMyCareer

MGW3401 · Monash University

Strategic management

Credit points
6
Level
3
Workload
≈ 12 h / week
Faculty
Business and Economics

What it covers

Business environments including markets, critical success factors, and strategies employed to gain a competitive advantage; the nature of strategic management; the analysis and interpretation of business environments; the nature of competition, relative position of firms, individual strategies and their relationship to critical success factors; strengths and weaknesses related to production, finance, research and development, marketing, administration; the role of structure, controls, rewards, culture and leadership in implementation.

Assessment

TaskTypeWeight
1 - WrittenWritten30%
2 - PresentationPresentation30%
3 - ProjectProject40%

When and where

Teaching periodCampusMode
First semesterMalaysiaOn-campus