Design for Production

What it covers

This unit explores how a brand identity is applied to diverse media and the production methods required to implement it. Commercial methods of production are introduced and considered to examine how the selection of media, and the preparation of materials, can impact the form and finish of communication design and brand identity across various touchpoints. Awareness of production workflow is emphasised to comprehend communication needs between clients, designers, and manufacturers to support a successful brand implementation.

Assessment

When and where