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MakeMyCareer

DMKT-MIN · Minor · 24 credit points

Digital marketing

Available in Bachelor of Business and Commerce

Rules for completing this course

The minor comprises 24 credit points, with no more than 12 credit points at unit Level 1. You must complete 24 credit points of core units.

Core units

24 cp

You must complete the following units

  • MKW2420Marketing research methods6 cp
  • MKW1120Marketing fundamentals6 cp
  • MKM2300Introduction to digital marketing6 cp
  • MKM3400Marketing analytics6 cp

Source: 2027 handbook entry